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In 2022, Mereo renewed its membership as an active member of World Out of Home Organization (WOO, formerly FEPE International). Joining this organization means that… Read More »Mereo renews its World Out of Home Organization (WOO) membership for 2022

  This year the AdTECH OOH Europe conference takes place in Amsterdam on Wednesday 1st December 2021. This annual event brings together the major players… Read More »Mereo at AdTECH OOH – Europe 2021

Photo credits: iStockphoto.com/siraanamwong Revenue Management techniques have, over the past fifty years, transformed sales methods in all industries with a perishable inventory and a fluctuating… Read More »Revenue Integrity, better than the lottery!

Mereo has been a member of the RM Club for several years now. We enjoy the quarterly meetings which combine networking and exchange of best… Read More »Are you a member of the RM Club?

Nearly 10 years ago, Mereo embarked on the journey of transforming its governance system. Based on principles of collective intelligence and “liberated company”, our organization… Read More »The Good Life: Mereo, because I’m worth it!

On Friday 11th June 2021, Julien and Elias were on the set of La Tribune to present the challenges of Revenue Management, discuss Mereo’s approach… Read More »Mereo’s activities honored in the press

Last week we lost one of our own after a nearly year-long battle with illness. Christophe was our cofounder, our colleague, our brother-in-arms, our friend.… Read More »Thank you Christophe Monroy

All businesses want to improve their fill rates and maximize their profits at the same time. Very often, we find that decisions are taken by… Read More »The right decision at the right time

Photo credits: iStockphoto/Besjunior In June 2020, Outsmart and the IPA’s outdoor specialists published OpenDirect (OOH) 1.5.1, a programmatic direct trading standard for the Out of Home industry.… Read More »Mereo implements the OpenDirect (OOH) 1.5.1 standard

Between online courses, social life in slow motion, and uncertainty about the future, it’s not easy being a student today. In this difficult context, we… Read More »Mereo sponsors the INSA Lyon women’s basketball team